Direct Seller Training & Education Disclosure

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1. Purpose of Training & Education

Kiaara Diamonds, a brand operated by 4CERA GLOBAL PRIVATE LIMITED, is committed to promoting ethical, lawful, and transparent direct selling practices. To achieve this, the Company provides structured training and educational guidance to its Direct Sellers to ensure compliance with applicable laws and protection of consumer interests.

This disclosure is issued in accordance with the Consumer Protection (Direct Selling) Rules, 2021.

2. Scope of Training Provided

The Company provides training and guidance to Direct Sellers covering the following key areas:

2.1 Product Knowledge
  • Accurate information about products, quality, usage, pricing, and certifications
  • Clear understanding of product features and limitations
  • Proper explanation of return, refund, and replacement policies
2.2 Legal & Regulatory Awareness

Direct Sellers are educated on direct selling laws, including:

  • Consumer Protection Act, 2019
  • Consumer Protection (Direct Selling) Rules, 2021
  • Prohibition of misleading trade practices
  • Customer rights and grievance redressal mechanisms
2.3 Ethical Selling Practices

Training emphasizes:

  • Honest communication with customers
  • No pressure selling
  • No false promises or exaggeration
  • Respect for customer choice, privacy, and consent

3. Prohibition of Income Misrepresentation

Kiaara Diamonds strictly prohibits income misrepresentation in any form. Direct Sellers are clearly informed and trained that they must not:

  • Promise guaranteed or fixed income
  • Use terms such as “ROI”, “assured returns”, “risk-free income”, or “fixed profit”
  • Represent the business as an investment or money-making scheme
  • Mislead prospects regarding earnings, rewards, or success timelines

All income depends solely on actual product sales, individual effort, and ethical team development.

4. Training Methods

Training and education may be provided through:

  • Online training modules
  • Orientation sessions
  • Policy documents and compliance manuals
  • Website-based disclosures and updates
  • Periodic compliance communications

Participation in training is considered an essential part of being an active Direct Seller.

5. Responsibility of Direct Sellers

Every Direct Seller is responsible for:

  • Understanding and following the training provided
  • Keeping themselves updated with policy changes
  • Conducting business in a lawful and ethical manner
  • Ensuring all representations made to customers are accurate and compliant

Failure to comply may result in disciplinary action.

6. Monitoring & Enforcement

The Company reserves the right to:

  • Monitor sales practices and promotional activities
  • Investigate complaints related to misrepresentation or unethical conduct
  • Take corrective or disciplinary action, including suspension or termination of Direct Seller ID

7. Continuous Improvement

Kiaara Diamonds regularly reviews and updates its training content to reflect:

  • Changes in laws and regulations
  • Regulatory advisories
  • Best practices in ethical direct selling

Updated guidelines are communicated through official channels.

8. Legal Compliance Statement

This Training & Education Disclosure forms an integral part of the Company’s compliance framework and is issued in line with:

  • Consumer Protection (Direct Selling) Rules, 2021
  • Consumer Protection Act, 2019
  • Applicable advertising and trade practice guidelines


Kiaara Diamonds
Training with Integrity.
Selling with Responsibility.
Growth with Compliance.